HQ by Rove is a 37-storey office tower on the Dubai Canal in Business Bay, offering flexible modular studios through to spacious lofts. The development brings hospitality principles to commercial workspace.
The spaces
Offices, from 680 to 23,500 sq ft. The homes are due in Q1 2029.
The tower occupies a waterfront location on the Dubai Canal in Business Bay. Within minutes are Al Khail Road and Sheikh Zayed Road (three minutes), the Dubai International Financial Centre and Downtown Dubai (five minutes), and Dubai International Airport (fifteen minutes).
Developed by
IRTH Development
Founded 2019
IRTH Development creates residential apartments, duplexes and sky lofts across Dubai's prime neighbourhoods. The company is rooted in principles of integrity and lasting value.
At 37 storeys, the structure accommodates 23 office floors supported by extensive car parking across five basement levels and three podium levels. Ground-level retail, a fourth-floor amenities deck, and a rooftop space called the Crown create distinct zones. The envelope features expansive curtain walls alternating with stepped terraces and individual courtyards at each floor.
Two office portfolios serve different working patterns. The Modular Collection ranges from studios to executive configurations, each with a courtyard and flexible fittings, while the Loft Collection showcases two-storey volumes with private mezzanines that include rest areas, kitchenettes, and work zones. Shared amenities comprise co-working areas, a running track, food hall, café, stepped garden, and approximately one thousand parking spaces.
From the developer
Current offers
Announced 21 October 2026
HQ by Rove office building - Marasi Bay
HQ by Rove is a hospitality-branded office building in Marasi Bay offering fully fitted and furnished office spaces from 680 to 23,500 sq.ft. on a 50/50 payment plan with Q1 2029 handover.
Dubai International Financial Centre (DIFC)5 min drive
Sheikh Zayed Road3 min drive
About Business Bay
Business Bay is one of Dubai's defining neighbourhoods, blending commercial, residential and leisure uses within a dynamic, high-rise setting. The community sits at the heart of Dubai's business and entertainment scene, steps from Downtown Dubai and the Burj Khalifa. By road, HQ by Rove is 3 minutes from Al Khail Road, 3 from Sheikh Zayed Road, 3 from Sheikh Zayed & Al Khail Roads and 5 from Downtown Dubai.
The development spreads across a waterfront plot of 76,038 square feet on the Dubai Canal, with layered parking, retail, and office zones. Stepped terraces and private courtyards modulate the façade throughout, while the landscaping includes a stepped garden and distributed co-working zones. The fourth-floor amenities deck and rooftop Crown provide gathering spaces for occupants.
Payment plan
100%During construction
Progress
1% built
Registered as
Built
Expected completion
Units
Hq By RoveNo. 4143
1%
March 2029
414
Buyers' payments are held in an escrow account at Commercial Bank of Dubai.
Questions
Where is HQ by Rove?
HQ by Rove is in Business Bay, Dubai, a development by IRTH Development.
Who is the developer of HQ by Rove?
HQ by Rove is developed by IRTH Development, a company founded in 2019.
What is the price of HQ by Rove?
Spaces at HQ by Rove start from AED 7,026,355 (about USD 1.9M), as of 28 September 2026.
Is HQ by Rove expensive for Business Bay?
From AED 10,333 a square foot, against a median of AED 2,577 for 49 new projects in Business Bay.
When is handover at HQ by Rove?
Handover at HQ by Rove is planned for Q1 2029.
What is the payment plan at HQ by Rove?
The developer's payment plan is 100% during construction, as of 21 October 2026.
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