Upside
Business Bay, Dubai
By SRG
- Beds
- Studio, 1 bed
- Area range (sq ft)
- 399 - 651
- Status
- Ready
- Starting from
- AED 1,700,000
77 Shades, Business Bay
77 Shades is a contemporary residential development in Business Bay, offering one and two-bedroom apartments with integrated wellness facilities and proximity to Dubai's principal commercial and leisure districts.
The homes
Apartments of one to two bedrooms, from 876 to 1,447 sq ft. The homes are due in Q3 2027.
Located in the heart of Business Bay, the development occupies a position of exceptional strategic value. The Marine Transport Station lies within a minute's walk, whilst the Business Bay metro station is three minutes away. This connectivity extends to Dubai's primary destinations, with the Burj Khalifa and Dubai Mall reachable within five minutes, and Dubai Marina within twenty minutes.
Developed by
77 Shades of Green Real Estate Development
Founded 2024
77 Shades of Green develops residential apartments in Business Bay through a philosophy integrating ecological principles with contemporary urban design.
Every project by 77 Shades of Green Real Estate DevelopmentApartments provide one and two-bedroom configurations across a size range of 876 to 1,447 square feet. Each residence benefits from contemporary finishes and spatial planning that responds to the requirements of urban professionals and small households. Many units command views that extend across the surrounding streetscape and public areas.
The development emphasises health and wellbeing through dedicated facilities including a gymnasium, yoga studio, and swimming pool. Landscaped gardens provide tranquil outdoor space, whilst the adjacent public park offers additional green space and recreation opportunities. Dining venues, retail outlets, a community centre, and concierge services address the practical and social aspects of residential living.
- Type
- apartment
- Beds
- 1, 2 Bedrooms
- Sizes (sq ft)
- 876 - 1,447
- Handover
- Q3 202717% built
- Price from
- AED 1,700,000
About Business Bay
Business Bay is one of Dubai's defining neighbourhoods, blending commercial, residential and leisure uses within a dynamic, high-rise setting. The community sits at the heart of Dubai's business and entertainment scene, steps from Downtown Dubai and the Burj Khalifa.
Property in Business BayGallery
Homes & floor plans
The homes
Features & amenities
Indoor pool
Gym
Yoga and meditation
Children's play area
Landscaped gardens
Restaurants and cafés
Shops
24-hour security
The masterplan
The development adjoins a public park and water features, providing residents with direct access to verdant outdoor space. Amenities including gardens, recreational courts, and communal facilities are distributed throughout the grounds to encourage social interaction and active lifestyles.
Payment plan
20%Down payment
50%During construction
20%On handover
10%After handover
Progress
17% built, as of 27 May 2019
- Sales launched
- 1 October 2024
- Planned handover
- 1 July 2027
Questions
Where is 77 Shades?
77 Shades is in Business Bay, Dubai, a development by 77 Shades of Green Real Estate Development.
Who is the developer of 77 Shades?
77 Shades is developed by 77 Shades of Green Real Estate Development, a company founded in 2024.
What homes are there at 77 Shades?
77 Shades has apartments with 1 and 2 bedrooms, from 876 to 1,447 sq ft.
What is the price of 77 Shades?
Homes at 77 Shades start from AED 1,700,000 (about USD 463K), as of 22 September 2026.
Is 77 Shades expensive for Business Bay?
From AED 1,941 a square foot, against a median of AED 2,577 for 49 new projects in Business Bay.
When is handover at 77 Shades?
Handover at 77 Shades is planned for Q3 2027.
What is the payment plan at 77 Shades?
The developer's payment plan is 20% on booking, 50% during construction, 20% on handover and 10% after handover, as of 1 November 2026.
Are there floor plans for 77 Shades?
Yes. This page shows 2 floor plans for 77 Shades, covering 1-bedroom and 2-bedroom homes.
Get in touch
Send us a message on WhatsApp or book a consultation with one of our advisers in Dubai.
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